Target Audience: House Wife and families
Why This? - Clio choose this because Miele - the advertiser showed how well their vacuum suck in dirt with it sucking in a satellite from space
Elements:
Symbolism- The satellite represents a far and big item that the vacuum can suck in
Body language- How the placement of the body show viewers what's the person like, not in this ad
Camera angles- Camera angles is how the picture is taken, and in this picture you have to take it in eye level or you will miss out the satellite or the vacuum
Special Effects- Is some affects added by the ad maker to attract or tell something to the viewer
Layout and Graphic- The vacuum is pointing upwards sucking in the satellite
Lighting and Color- The background color is a ordinary color- white which makes the viewers think the satellite coming down is ordinary
Beauty and Social Standing- It's how the model look and stand that attracts the viewers but there is none here and I don't think it needs one here 'cause it's so cool already
